Consumer Packaged Goods
Think outside the package.
The retail environment is one of the most competitive playing fields in the marketing of brands to people. Here, decisions are made based on preconceived ideas that consumers bring to the table. But the final choice often comes down to the package – which one will they choose?
It’s our experience that even smart, highly creative designs can fall flat when executed poorly. Good ideas are compromised by ordinary print quality.
We can help you change the game.
“On average, shoppers spend less than 10 seconds viewing a typical grocery product category.”
Our HDFX systems give you the freedom to add texture, contrast, colour or additional print space to your package. It means we can leverage the power and efficiency of up to 12 print stations utilizing HDFX Screening – a process that delivers a 20 micron dot and near photographic quality reproduction.
“Shoppers never see over 33% of the brands on shelf, even when they actively consider a product category.”
This process allows you to:
“80% of the time if they pick it up, they will buy.”
Labels and Packaging
“Unseen = Unsold”