Team ASL Spotlight: Cruz Rogerson

Bottling is Painful – John Wilkinson and Liz Cohen, Bin to Bottle
August 21, 2020
Team ASL Spotlight: Rebecca Pisahl
September 13, 2021

Cruz Rogerson

When did you start at ASL Print FX?

I started at ASL in April 2019!

What do you do at ASL? 

I have a few duties, including rewinding labels and getting them ready for shipping. I also set up the Rhino and deboss, emboss and stamp the wine labels!

What do you like about working at ASL?

I love working at ASL, especially coming to work and being able to have a place where I can communicate openly to my coworkers and management. I also love to inspect beautiful labels; I’m fascinated by design! .

Do you have any favourite labels that have come through ASL? 

One of my favorite labels would be ONE HOPE. My faith is very important to me, and when I looked up the winery I learned that they do so much good in our local community: they fundraise for local and global causes and have donated over $7M. Knowing that this label does so much good in the world makes me feel great because I get to be a small part of what they do.

What is your favorite part of your job? 

There are many parts I consider my favourite. I would like to start by saying, having a team I can communicate openly with is something I feel really great about. I love being part of the creation process for wine labels from my local community. And knowing that my manager has the confidence in me to grow and learn new skills makes me feel amazing!